The Marimekko chart or analytical patchwork
What data can we show on a regular bar chart? How many variables can we use? For those who answered ‘not enough’ the Marimekko chart may be the answer.
Cross-selling and tables
What combination of products frequently end up in a shopper's basket? What services are usually bought together by consumers?
Crosstabs as charts: introducing the Contingency Map
Tabular presentation is one of the most universal reporting techniques.
How to change how we think about visualization?
When presenting results, we often employ various types of charts that best suit the data. We want the presentation to be captivating.
